“You look gorgeous Stacy! Is that a new dress?” Stacy explained that not only was it a new dress but she got it at Dillard’s courtesy of her new dentist! “Pardon me?” “That’s right!” said Stacy, “I was asking the women in our play group which dentist they used since we hadn’t found one in Tucson yet and Mindy recommended Martin-Taylor Dentistry. After listening to Mindy go on and on how much her family loves Dr. Martin and Dr. Taylor I went ahead and made an appointment for Bob, myself and the kids to get a cleaning, check up and x-ray. I now see why she recommended them so highly. The doctors are amazing and the staff and office are just wonderful. So we now have a new dentist and I got a new dress!” Her friend was puzzled, “I still don’t get the new dress part?” Stacy explained, “When you become a new patient at Martin Taylor Dentistry through the Refer-a-Friend program, they give you a $30 gift certificate. Mindy also got a $30 gift certificate for helping us find a new dentist!”
To say thank you for a referral, Drs. Martin and Taylor started their gift card program 5 years ago and it has been a huge success. When the referred patient gets an exam, x-rays and cleaning they receive a $30 gift card as does the person who directed them to Martin Taylor Dentistry. Gift cards are available to Barnes and Noble, Chili’s, Lowes, Target, Dillard’s, and Best Buy. Peggy from Martin-Taylor estimates that they give out at least 10 gift cards each month.
Drs. Martin and Taylor know that the best kind of advertising is a happy patient. Because so many of their loyal patients were referring their friends to Martin-Taylor Dentistry, the doctors felt a need to say thank you, to both the new patient and the folks that speak so highly of their care at Martin Taylor Dentistry.
So whether you are new to town and trying to find a new dentist, or you already know Dr. Martin or Dr. Taylor as your dentist, spread the word and let’s go shopping!
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